Tech sensitivity

In brief: AMD continues to outperform rival Intel in CPU sales, securing a massive lead in key markets. Team Red dominates Amazon’s sales charts and is achieving record success in Germany, capturing 92% of retailer MindFactory’s CPU sales and 93% of total processor revenue last month. This overwhelming lead underscores it’s growing dominance in the industry.

It’s red wave continues to drown Intel across multiple markets. MindFactory, one of Germany’s largest retailers, has some interesting numbers for January, as shown by YouTuber TechEpiphanyYT.

According to the figures, MindFactory sold 23,615 AMD units last month, with an average selling price (ASP) of 352 Euros ($366). Intel managed just 2,010 units, with an ASP of 290 Euros ($302).

It also took the vast majority of the category’s revenue in January. The 8,300,674 Euros ($8,645,940) represented 93.4% of the total. Intel, meanwhile, managed 581,959 Euros ($606,165), or 6.55% of the total.

CPU Retail Sales January ’25 (mf) 🇩🇪

Units
AMD: 23615 units sold, 92.16%, ASP: 352
Intel: 2010, 7.84%, ASP: 290

Revenue
AMD: 8’300’674 Euro, 93.45%
Intel: 581’959, 6.55%

By Socket
AM5: 18410 (71.84%)
AM4: 5205 (20.31%)
1700: 1745 (6.81%)
1851: 185 (0.72%)
1200: 55… pic.twitter.com/NvrAJHcSCj

– TechEpiphany (@TechEpiphanyYT) February 3, 2025

There are a couple of caveats to bear in mind. MindFactory is known for not having a huge amount of Intel stock, and apparently has a lot of offers on AMD chips. A comment on TechPowerUp highlights how the store has neither the Intel 265K or 285K in stock.

Even with that in mind, it’s worth noting that AMD is still dominating Amazon.com’s CPU retail sales. Team Red processors reached 51,040 unit sales in January, making up 76.5% of the total, while 12,800 Intel units were sold, 23.4% of the total. AMD CPU revenue was $16.3 million (86.2%), and Intel was just $2.6 million (13.8%).

CPU Retail Sales January ’25 (amazon US) 🇺🇸
X3D keeps the cash flowing despite January blues

Units
AMD: 51,040 – 79.95% (Dec ’24: 63,100 – 76.58%)
Intel: 12,800 – 20.05% (19,300 – 23.42%)

Revenue
AMD: $16.3m ($16.7)
Intel: $2.6m ($4.6)

ASP
AMD: $290 ($265)
Intel:… pic.twitter.com/p9yEQOye3t

– TechEpiphany (@TechEpiphanyYT) February 3, 2025

Looking at the current best-selling processors on Amazon.com really highlights how well AMD is doing. Of the top 30 items on the list, only six are from Intel (at the time of writing). Team Blue’s highest entry is the Core i7-12700KF in tenth place.

Interestingly, the data from MindFactory includes sales by socket generation. AMD’s AM5 leads the way with 71%, while second-place AM4 is at 20% – the highest Intel socket is the 1700 at 6.8%. Earlier this week, the executive David McAfee revealed the global split for AM5 and AM4 was 50/50, though he did emphasize that locations such as the US and Western Europe were skewed toward AM5.